become a talent plus person

Become a Talent Plus Person in the Music Industry

Everyone I know has talent. The guy who mows my lawn has a talent for edging. My brother has an intuitive talent with guitar. My mom has an almost bizarre talent with plants. I have many talents in the area of music and business administration and my wife, has a creative talent for cooking. But what makes someone take their talent and turn it into a career? Although my wife loves cooking, she’s told me she’d never want to make a business out of it because when it comes down to it, cooking is manual labor. Although she is talented at it, she’s just not passionate enough about it to put in the every day hard work it takes to establish it as a career. No, she loves her talent for singing and songwriting so much more….that she will sacrifice other talents to focus all her energy on one area of talent: Music.

It all comes down to two words: Love and Sacrifice.

In order to take a talent, and make it into a career you have to love it and you have to sacrifice. You have to love using that talent so much that you are willing to sacrifice money, free time with friends, other talents, opportunities, movies, tv time, partying and sometimes….ego and pride.

What are you sacrificing to bring your own talent to life?

Going back to John Maxwell’s 13 characteristics we covered in the Music
Article Talent is Never Enough, I want to take it a step further. Go over these again
and see how these characteristics benefit your specific talent.

1. Belief lifts your talent.
2. Passion energizes your talent.
3. Initiative activates your talent
4. Focus directs your talent.
5. Preparation positions your talent.
6. Practice sharpens your talent.
7. Perseverance sustains your talent.
8. Courage tests your talent.
9. Teach-ability expands your talent.
10. Character protects your talent.
11. Relationships influence your talent.
12. Responsibility strengthens your talent.
13. Teamwork multiplies your talent.

“Make these choices, and you can become a talent-plus person. If you have talent, you stand alone. If you have talent plus, you stand out.”

How do you make dedicated choices, day after day…month after month, year after year until you have accomplished your dreams? Continual sacrifice. Being able to say ‘No’ to the things that distract you from your talent and courageously say ‘Yes!!!’ to the things that align you with your talent, even if they scare you. I can honestly say, that I have sacrificed a lot in this music journey to get where I am today. And I am so glad I did. I’ve read hundreds of books on music & business, I’ve tore my hair out trying to figure out computer glitches and errors, I’ve sweated and labored over a mix to get it just right, I’ve had to learn leadership skills to delegate and put together a staff of sound engineers, I’ve spent countless hours on the phone mentoring young musicians and have become a better person because of it.

You just don’t wake up one day a successful person. No, it takes continual sacrifice and continual effort. But the rewards…. Ahhh, they are priceless indeed. And that’s why I wrote this course, so that others that love music can benefit from my sacrifice. It took over 13 years to write this course so other musicians that struggle with mixing and mastering could learn engineering and production quicker and with an experienced hand and ear to receive results and rewards faster.

I can tell you without boasting that I am not just talented, I’m a talent-plus person who is successful at what he does. It took time, persistence and sacrifice to have a value that others are attracted to and makes me stand out in a crowd. Are you a talent plus person or just someone with a talent; Do you stand out in a crowd? Or do you blend in trying to do what everyone else is doing?


Everyone and their mother seems to be doing music these days – how will you stand a chance with all the competition?

“Become a talent plus person. If you do, you will add value to yourself, add value to others, and accomplish much more than you dreamed was possible.”

Learn who you are creatively and how to use your unique talent and do what you want musically for the rest of your life.

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