“Love your experiments (as you would an ugly child). Exploit the liberty in casting your work as beautiful experiments, iterations, attempts, trials, and errors. Take the long view and allow yourself the fun of failure every day.” -Bruce Mau.
These are words of wisdom from the celebrated graphic designer, Bruce Mau. He knows the secret to keeping things creative and innovative while pushing the boundaries of change in his industry.
How do you view your creative and music business failures? Do you think of them as your own ‘ugly children’ and love them anyway or do you allow them to sabotage your creative flow? We all know this all too well but few acknowledge the fact that most insight and revelations come from failure not success. So count all the things you’ve been learning about music through your experiments of music production, recording, creating, mixing, mastering and let yourself have some fun!
Your music business can be as creative as your music. Keep that ‘F’ word in check and remember, we are to play music, not ‘work’ music – especially in music business. I know when you get serious about your message and art form, you tend to forget that. If your latest “hit” actually turned into a “flop” then you’ve discovered what you shouldn’t be doing and trust me, you’re that much closer to the pursuit of what you should be doing.
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